Exploring theoretical and methodological foundations
Topics in this theme are, for example, intellectual roots of new business models research; innovative methodological approaches for new business model research.
Track 4.1 – Theoretical and Intellectual Roots of Business Model Research
Track chair: Jonas Gabrielsson
This track seeks to historicize business model research by exploring its intellectual roots and examining classic works that serve as theoretical building blocks for contemporary approaches and models. The track welcomes a wide range of methodological approaches; from meta-analytical reviews and bibliometric studies to biographical reviews and life histories of pioneering scholars.
Track 4.2 – Ethnographic Research and New Business Models
Track chair: Sarah Pink
This track seeks to bring together researchers and scholars who are engaging in ethnographic research in relation to processes of business model innovation for sustainability. The aim is to generate new discussions within the field of new business models and engage a community of researchers who are interested in sharing, exploring and expanding innovative methodological approaches in this field.